Rightlander partner with RavenTrack
Leading iGaming compliance and tracking platforms unite to bolster affiliate marketing integrity
Rightlander and RavenTrack Announce Strategic Partnership to Enhance Affiliate Marketing Compliance and Advertising Opportunity
LONDON, 12th November 2024 — Rightlander, a leading provider of marketing compliance and intelligence solutions, has announced a strategic partnership with RavenTrack, a prominent affiliate tracking platform. This collaboration aims to enhance marketing compliance and risk management for Raven Track clients and help identify untapped advertising opportunities with affiliates across global markets.
The partnership will offer access to Rightlander's comprehensive suite of innovative marketing compliance solutions, including web, search, and social media monitoring to track affiliate promotional activities, content compliance scanning to ensure adherence to regulatory requirements and monitoring services.
RavenTrack's diverse client base spans established and emerging markets, and this partnership addresses the growing need for robust compliance measures in regions with evolving regulatory landscapes.
Sarafina Wolde Gabriel, CEO of Rightlander, commented on the partnership:
"We're excited to partner with RavenTrack to offer our cutting-edge compliance and marketing solutions to their global client base. As marketing regulations tighten in established and emerging markets, our tools will help brands and affiliates navigate the complex landscape of marketing compliance and capitalise on advertising opportunities."
RavenTrack is a leading affiliate tracking platform specialising in providing advanced tracking and analytics solutions to help brands optimise their affiliate marketing programs. Its client base includes prominent brands such as Jumpman Gaming, Betfred, Bet9ja, and Mr. Q, to name a few.
Adam Rowley, RavenTrack’s Managing Director, expressed enthusiasm about the partnership:
"At RavenTrack, we understand the critical importance of marketing compliance. Our collaboration with Rightlander represents a significant step forward in our mission to provide our clients with robust, innovative and effective tools for managing their affiliate programs.
By integrating Rightlander's advanced compliance solutions with our cutting-edge tracking platform, we're empowering our clients to navigate the complex regulatory landscape with confidence while maximising their marketing potential."
This partnership represents a significant step forward in promoting responsible and compliant marketing practices in the rapidly evolving affiliate marketing industry. By combining RavenTrack's expertise in affiliate tracking with Rightlander's advanced compliance tools, the collaboration aims to set new standards for transparency and regulatory adherence in the sector.
About Rightlander:
Rightlander is a state-of-the-art innovative marketing, compliance and intelligent solution that
allows advertisers and networks to identify potentially non-compliant content across different
markets and online advertising channels including web, social media, email and instant messaging. It
does this by scanning third-party published marketing content from within the target market,
looking for events or conditions that may be in contravention of local regulations, and identifying
untapped marketing opportunities from these risk-assessed sources.
Launched in January 2018, the Rightlander.com product has expanded rapidly into multiple territories worldwide and evolved to empower marketers to protect their brands while discovering opportunities to grow their revenues. Currently used by over 300 brands worldwide including many high-profile advertisers, affiliate networks and agencies, Rightlander’s proprietary technology scans content in over 30 countries and was recognised as 2023’s Best Tech for Affiliate Programs.
- contact@raventrack.com
- 0161 667 2811
- Checkout our features